Reading is an important part of your Lady's daily round as it increases her intellectual level and helps her find a better paid job.
The reading increase your Lady's IQ which will help her win challenges and to move through levels more quickly. Still not only the look of your Lady is important, she needs to be smart, too.
To send your Lady to read, just go to the City > Library.
Note: reading increases the IQ until it reaches 200.
To find out more about increasing the IQ of your Lady, go to Lady's attributes > IQ.